There's an emerging megatrend that's scaring executives the world over. Millennials are upending business-as-usual, demanding that organisations re-shape their DNA to compete for this ever-growing market segment.
It couldn't be clearer. Big business is committing to climate change. TED speaker, sustainable business strategist, advisor and author of The Big Pivot, Andrew Winston talks mega trends, and what savvy corporations are doing to capitalize on The Big Pivot shift towards a sustainable and profitable future.
TED speaker and author of The Big Pivot, Andrew Winston is one of the leading & loudest voices globally on how business can navigate and profit from the world's biggest social and environmental challenges. In this article he considers the question: how do organizations design innovative, visionary goals that propel the business forward AND tackle the world's mega-challenges?
The Big Pivot: Innovation for the Unpredictable, Expensive, and Digital World of Pharmaceutical and Health
Based on his new book, The Big Pivot, Andrew Winston, a globally recognized speaker and business strategy expert, lays out a new vision for business in fundamentally changed world. Some critical mega-trends are changing “business as usual”: deep demographic shifts, resource constraints (that raise prices for nearly every input into the economy), climate change and extreme weather, and, most importantly, radical transparency driven by big data and new technologies that connect us all – consumers and retailers can now ask and answer a range of questions about every product, where it came from, who made it, and how big an impact it has on the world.
The Big Pivot: Product and Service Innovation for an Unpredictable, Expensive and Connected World
Based on his new book, The Big Pivot, Andrew Winston, a globally recognized speaker and business strategy expert, lays out a new vision for business in a fundamentally changed world. Some critical mega-trends are changing “business as usual”: deep demographic shifts, resource constraints (that raise prices for nearly every input into the economy), and, most importantly, radical transparency driven by big data and new technologies that connect us all – consumers and retailers can now ask and answer a range of questions about every product, where it came from, who made it, and how big an impact it has on the world.
In the face of climate change, resource constraints, and transparency, the most successful companies will specifically pursue resilience. It is resilience that will see them capitalising on the opportunities regardless of the challenges up ahead; whether that be exploding populations, disruptive technologies, natural disasters, resource shortages - the business that puts the strategies for success in place today will remain unbreakable when the rest of the corporate world crumbles.
It's human nature to only change when we are forced to - well the time for change has come and gone, now our lives depend on it.
In this frank TED talk, sustainability in business expert Andrew Winston shares the truth about what's to come on a global scale and provides a business blueprint for success in this volitile world.
It’s been an amazing 12 months in the world of sustainable business. From climate change to inequality, the scope of humanity’s biggest environmental and social challenges came into much sharper focus this year — as did the scale and range of opportunities to do something about them. And citizens, using new social media tools and old-fashioned marches, rose up to drive change. Both in response and pre-emptively, the world’s leading companies continued to aggressively pivot their businesses toward more sustainable and innovative ways of operating.
This past winter was a rough one for big swaths of the United States, with both unusual cold snaps and disruptive snowstorms. General Mills’ CEO recently blamed the winter for less-than-expected earnings but it wasn’t just one company; the whole economy was slowed by the extremes and volatility we faced.
The disruption to operations and supply chains is real and costly, and all signs point to increasing threats as weather gets more volatile, driven in large part by climate change. The science is getting clearer that we’ll see more extreme hurricanes, droughts, floods, and even snowstorms .
The world is facing some large challenges that are changing business profoundly. My work focuses on how companies can navigate tectonic shifts such as extreme weather (and climate change), rising resource prices that increase the cost of doing business, and radical transparency that opens up how companies operate to public scrutiny.
We live in a fundamentally changed world. It's time for your approach to strategy to change, too.
In this short video I'm going to very clearly outline how businesses need to drive change in order to gain huge profits from this new, greener frontier.
The Big Pivot: Radically practical strategies for a warming world
What has until now been called green business, or sustainability, cannot be a side department or a niche conversation in the technology and IT industry. Instead, we must pivot — sometimes painfully, always purposefully — so that solving the world’s biggest challenges profitably becomes the core pursuit of business.
Apple CEO Tim Cook recently said something to a shareholder that you very rarely hear: take a hike. I’m paraphrasing, but only slightly.
At the company’s latest shareholder meeting, a think tank, NCPPR, pushed Apple to stop pursuing environmental initiatives like investing in renewable energy. Cook went on a tirade — or at least what passes for one from the very cool and collected CEO. He made it clear that he makes choices for reasons beyond just the profit motive. As he put it, “If you only want me to make decisions that have a clear ROI, then you should get out of the stock.”
Andrew Winston is a globally renowned sustainability expert who specialises in giving businesses the tools to, not only survive in this new world of environmental pressure, but to thrive.
In this excerpt from the cover story of leading business publication Harvard Business Review, Andrew discusses how businesses of all sizes can increase their resilience as the globe heats up.
If you work in telecommunication then you know Cloud computing is all the rage.
But what you may not know is that, behind this influx in cloud computing, lies an environmental motivator.
A recent study from Microsoft compared the environmental footprint of running business software internally or with an outsourced provider (in this case, Microsoft). The study showed that, compared to running their own applications, by outsourcing companies can reduce the energy use and carbon footprint of computing by up to 90 percent!
Nature is valuable. But figuring out how valuable has been challenging. By some measures, the services that nature provides business and society — clean water, food and metals, natural defense from storms and floods, and much more — are worth many trillions of dollars. But that number is not helpful to companies trying to assess how dependent they are on natural resources, or how to value them as business inputs.
The world over we hear experts talking about the need for green, but none quite like Andrew Winston, who looks at the financial gains to be made by turning ‘green’ to gold! In this article Andrew outlines the biggest dangers threatening to rattle the financial industry for good.
Andrew Winston is dedicated to helping companies both large and small use environmental strategy to grow, create enduring value, and build stronger relationships with employees, customers, and other stakeholders.
He has advised some of the world’s leading companies, including Bank of America, Bayer, Boeing, Bridgestone, HP, Johnson & Johnson, and Pepsi.
In this insightful piece Andrew reflects on how all companies can take advantage of the earth’s natural resources, but in a very positive way.
In this insightful video, globally recognized sustainability expert Andrew Winston makes the case that the way companies operate today cannot keep up with the rate of change in our physical world.
The pressure on Walmart's suppliers to green their operations is rising. Walmart's procurement managers, also called merchants, are now being incentivized to choose greener options, with sustainability playing an increasing role in their performance reviews (which help determine pay raises and potential for future promotion).
This is a big deal: these merchants are high-level managers responsible for multibillion-dollar buying decisions. They're the people who determine which products appear on the shelves of the world's largest retailer.
Walmart's efforts to green its supply chain are about to get much more effective. Sustainability will now play a role in its merchants' performance reviews, which help determine pay raises and potential for future promotion. This is a big deal: these merchants are high-level managers responsible for multibillion-dollar buying decisions. They're the people who determine which products appear on the shelves of the world's largest retailer.
When you look at the environmental and social challenges we face, it's often tough to stay optimistic. The worst predictions of climate science are coming true. Resource scarcity – especially water – is a major threat to business and the economy. Worker conditions around the world, like those that lead to the unfathomable tragedies in Bangladesh, can seem like intractable problems. And the political system that we need to tackle big issues is mostly broken.
Yesterday, President Barack Obama gave what Al Gore called the "best presidential address on climate change ever." It's true: the actions President Obama outlined will likely reduce our contribution to climate change, possibly by quite a lot. And while the plan will have large impacts on business, it's not a big enough vision to meet the scale of our climate challenge.
Sustainability is firmly on the CEO and leadership agenda today for two big reasons: (1) It pays and (2) there's no other choice. But it also needs to be on the HR executive's agenda – without HR support and leadership, companies won't create as much value as they could.
Sustainability is firmly on the CEO and leadership agenda today for two big reasons: it’s profitable and, well, there’s no other choice. On the latter point, all companies are facing tremendous pressures that make sustainability unavoidable, including three mega-forces which are challenging business as usual: (1) climate change and weather, (2) resource constraints and input prices, and (3) transparency and openness.