Meaning is very quickly becoming the most powerful driver of engagement, fulfilment and performance in the workplace.
The movement towards meaning has been bubbling away for some time, but it’s still pretty misunderstood. A few years ago a major report from the Career Advisory Board made a couple of eye-opening findings. When asked, managers felt the most important factor for millennials was securing a high-paying job. But when that question was asked to millennials themselves - money was secondary. For millennials, meaningful work was the single most important factor in defining a successful career.
Digital disruption, open marketplaces and the rise of entrepreneurship have created a whole new take on the war for talent. Millennial in particular are craving purpose more than just a pay cheque. To engage the best next generation talent and to create high performing teams, smart organizations must tap into the core of human drive for meaning and purpose.
As leaders within our organisations, the way you think about your team literally dictates their performance. In this video speaker, change-maker and executive coach Phill Nosworthy explains how this psychological phenomenon — the Pygmalion effect — can be made to facilitate the development of limitless teams.