How to protect people before, during and after a scam takes hold.
Every scam relies on a human being deceived.
As scams become more sophisticated and losses continue to rise, organisations are under increasing pressure from customers, regulators, legislators and internal stakeholders to keep people safe. But protection cannot rely on systems, warnings and controls alone. Scams are a human problem, and they require human-centred solutions.
Scammers are not just exploiting technology, they are exploiting human psychology, vulnerability and trust. No matter how much organisations invest in detection, prevention and response, humans can remain the weak link if systems are not designed around how people actually think, feel and act under pressure.
In this evidence-based session, Dr Emily Heath explores the behavioural science of scams, and what it reveals about prevention, intervention and support. Drawing on neuroscience, psychology and real-world scam prevention research, Emily shows how organisations can better understand the human factors scammers exploit, reduce vulnerability, interrupt scam decisions and design protection around real human behaviour.
This session will help you:
- Understand the human factors that make scams work, and what this means for prevention and response
- Recognise how systems, processes and messages can unintentionally increase scam vulnerability
- Explore practical ways to protect customers, teams and communities before, during and after a scam takes hold
- Build more human-centred approaches to scam prevention, intervention and support
Perfect for: Banks, financial services and telco organisations, fraud, risk and customer protection teams, and anyone responsible for keeping customers, staff and communities safe from scams.
To book Emily, or to talk through how this session would work for your audience, contact ODE Management. Scams and digital safety is one of the areas we are deepest in, and where a programme runs more than one session on it, our guide to the best speakers on scams and cyber security in Australia covers the others we manage.
