ode to trends...
In a world where disruption has become the norm, super-intelligent computers have the potential to revolutionize how we both govern and conduct business - yet it is not always immediately obvious how the science of artificial intelligence can help shape image and brand identity. Dr Catriona Wallace takes a moment to help us identify the challenges of AI and marketing, and where they intersect.READ MORE
There are increasing expectations for business to be engaged in and relevant to the issues facing modern society. Consumers say they want business to take a more active stand on social issues.
So how does a business engage effectively in society and at the same time truly win more customers and talent because of it?READ MORE