It's Time To Leave The Building

May 19th 2015

Innovation is full of surprises, that might scare you.

Over the past decade I’ve seen my fair share of attempts at innovation. Everything from incremental enhancements, through to bold attempts at disruptive innovation. One thing stands true, innovation is full of surprises that NO company ever prepared for. And often, scares the c#$% out of them. The key to getting 'ideas' right is to make sure you really understand who you are innovating for by getting out amongst your consumers.

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Why We Do What We Do

May 19th 2015

Creativity and ideas often go hand in hand; we think of those who can write, paint, create as ideas people and nowhere is this more evident than in the world of advertising.

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In Need Of A Eureka Moment?

May 18th 2015

It's 6.30pm. You’re completely exhausted. You barely notice the other people on the bus as you drift off into your own world. If you close your eyes for a moment, you’ll probably fall asleep. The headlights of the passing cars refract through the raindrops that are trickling down the window next to you. And that’s when it happens. Pure genius - only in hindsight it’s actually obvious. That solution to the problem you’ve been trying to solve since 2pm when you got back from a late lunch break. You feel a sudden burst of energy mixed with more than a little bit of relief. You write down this amazing idea in your diary, smile, and settle in for the trip home.

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Where We Find Our Inspiration

May 18th 2015

Inspiration can be tough to come across, even when you make yourl iving from writing books, inspiring others and creating new ways for businesses to thrive, finding a never ending supply of light-bulb moments isn't easy.

So we thought we'd turn to our inspirational team of thought leaders to find out what they do to get the creative juices flowing, whether you are a bath person or love the outdoors there will be a gem in here that you can use in your own life - enjoy!

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The Ode Ideas Playlist

May 12th 2015

Ideas are like buses, none around for ages and then five show up at once! There's nothing worse than staring at a blank page, pen in hand and radio silence between your ears and this is exactly why the Ode team have created the ultimate playlist to get those crearive juices flowing.

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Strategies for the Pharmaceutical and Healthcare Industries

April 28th 2015

The Big Pivot: Innovation for the Unpredictable, Expensive, and Digital World of Pharmaceutical and Health

Based on his new book, The Big Pivot, Andrew Winston, a globally recognized speaker and business strategy expert, lays out a new vision for business in fundamentally changed world.  Some critical mega-trends are changing “business as usual”: deep demographic shifts, resource constraints (that raise prices for nearly every input into the economy), climate change and extreme weather, and, most importantly, radical transparency driven by big data and new technologies that connect us all – consumers and retailers can now ask and answer a range of questions about every product, where it came from, who made it, and how big an impact it has on the world.

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Build A Resilient Business

April 21st 2015

In the face of climate change, resource constraints, and transparency, the most successful companies will specifically pursue resilience. It is resilience that will see them capitalising on the opportunities regardless of the challenges up ahead; whether that be exploding populations, disruptive technologies, natural disasters, resource shortages - the business that puts the strategies for success in place today will remain unbreakable when the rest of the corporate world crumbles.

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We Want Your Feedback!

April 17th 2015

It's about that time again! Time for us to start planning our next showcase! But before we do, we want to make sure that these events are still helpful to you and so we've put together this short survey, so we can make sure our next event achieves everything you want it to and more.

 

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To You, Love Johnny... #IASB2015

April 14th 2015

After the craziness of the IASB event in New Orleans I wanted to send you a personal message with some key takeaways and ideas from my keynote!

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Everything You Need To Book Me!

April 14th 2015

You've just come back from an awesome few days at IASB2015 and the emails have sure piled up! You've got all this inspiration and ideas for your clients and the last thing you want to do is go hunting for the information you need to get the job done.

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Ignite Your Greatest Untapped Resource For Bureaus

March 30th 2015

The battle for business may be being fought in boardrooms, but it’s being won at dinner tables, and the brands, organisations & people that have the competitive edge are the ones that know the secret to turning their clients into walking, talking advertisements.

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Ignite Your Greatest Untapped Resource In Business

March 30th 2015

The battle for business may be being fought in boardrooms, but it’s being won at dinner tables, and the brands, organisations & people that have the competitive edge are the ones that know the secret to turning their clients into walking, talking advertisements.

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Survive And Thrive In Finance

February 9th 2015

2015 marks the 100th anniversary of ANZAC, 100 years since our troops landed on the shores of Gallipoli.  Matina Jewell served as one of six Commissioners on the ANZAC Centenary Commission alongside former Prime Ministers Bob Hawke and Malcolm Fraser.  In a 100 second interview we ask Matina her thoughts on the ever changing world of finance.

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The Key To Reinventing Banking

February 5th 2015

The finance and banking industry has gone through a huge shift, and the change won't be slowing down any time soon.

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Effective Communication In Banking

February 3rd 2015

Recently, I had a meeting with a large finance firm. One of the senior people opened the discussion with:

“What I thought I would do is give you a bit of a lay of the land, so that when you step up to the plate, you will have an understanding of the arena and the context in which we are playing in here. Because at the end of the day going forward, what we need to do is to all sing from the same song sheet. I’m not talking about going after the low hanging fruit here, but I really think we need to think outside the box. Because until we get the buy-in of all the stakeholders, we are going to find ourselves falling back into the old patterns of play.”

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Avoiding "Short Change" In Finance

February 3rd 2015

There can be little doubt that we human beings, on the whole, dislike change.

No finance union, for instance, have ever threatened to take strike action until their members annual leave entitlements were not replaced immediately with ‘a bit of a change’. In fact, doing so would probably lead to strike action… or worse.

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Your Economy In 2015

January 27th 2015

What will 2015 bring?

It is time to think about your business, your personal financial plans and how trends in the economy might impact you in 2015. Without understanding the intricacies of the economy, including what sectors will be strong, where interest rates might be going, what will happen to the Australian dollar or housing or consumer spending, there is a risk that an opportunity will be missed.

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2014's Sustainability Successes

January 14th 2015

It’s been an amazing 12 months in the world of sustainable business. From climate change to inequality, the scope of humanity’s biggest environmental and social challenges came into much sharper focus this year — as did the scale and range of opportunities to do something about them. And citizens, using new social media tools and old-fashioned marches, rose up to drive change. Both in response and pre-emptively, the world’s leading companies continued to aggressively pivot their businesses toward more sustainable and innovative ways of operating.

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The Ultimate Event Playlist

November 21st 2014

There are many many elements that make up a brilliant event - great catering, the perfect Ode speaker, but once you've got all that in the bag the only thing left is the music!

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Personal Growth Plan

November 21st 2014

Lisa McInnes-Smith is an expert on personal leadership - whether it's managing your own self talk, or looking at your brand.

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