It has never been harder to stand out. In B2B, B2C, even in job markets, it's getting harder and harder to differentiate, compete and win.

In this keynote, ChangeLabs co-founder and Chief Creative Officer Dom Thurbon will:

• Unpack the major disruptive forces that are redefining the way business is being done, and value is being created
• Use inspiring, real-word case studies to show how a diverse array of companies are responding effectively
• Show how we can make our products, our services and our brands matter to our customers and staff
• Give you the formula to effectively deal with and thrive in times of disruption and change