I was chatting with the fellow presenter at a conference in Singapore a few weeks ago about mobile phones and mobile devices and he said, “It’s used to be my barometer of interest…” As he presents he noticed when and where people reach for their phones and devices during his presentation because, as he described it, “it’s where the choice of the participant became ‘pay attention to the speaker’ or ‘pay attention to my device’ kicked and I would watch their attention tilt away from me to their damn devices.”
2013 feels uncomfortable in the mouth. The cultural baggage of the number 13 may be an influence of course. After all some building owners will deny a number 13 floor by simply going from 12 to 14 in their elevators listings.
So what does 2013 hold for us? What are some of the trends we need to be conscious of?